#EMchat 35: Facebook and Recruitment

Facebook and Recruitment marked the beginning of our social media series. It was an awesome topic and there was a great conversation. We'll follow up with the Facebook and Retention chat later this fall...but next week is all about Twitter. Thanks to all who joined -- Join #EMchat every Thursday at 9pm EST!
media recruitment emchat Twitter higher Facebook education social enrollment admissions
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Alex Williams @AlexMWilliams_
Keep the intros coming, but we have SO many questions tonight, I'm going to get started #EMchat
Karen Full @KarenAFull
@KMRothfeld Can't believe we are ready for a NEW recruitment season! #emchat
Alex Williams @AlexMWilliams_
Q1 - How prominently is Facebook used for recruitment purposes at your institution? #EMchat
Tim Dunning @timdunning
I'm Tim Dunning - I work on the vendor side of #EM. Working on the #commonapp #tech team #EMchat
Jay Jacobs, Ed.D. @jotamjota
@AlexMWilliams_ My MS thesis/coop was on this, so I know my stuff (hopefully) and its going great! Loving Colgate U and Hamilton, NY #Emchat
Jennielle Strother @EMjennielle
@AlexMWilliams_: Q1 - How prominently is Facebook used for recruitment purposes at your institution? #EMchat
Stephen Biernacki 🧢 @sbiernacki
Hello to all #EMchat peeps! I’m glad to be joining Travis (^TB) tonight, who’s chatting via @emgonline. Looking forward to chatting it up.
Jillian Reading @jillianreading
A1: I put our link on all of our materials; haven't seen many prospective students on it though. Mostly current students. #emchat
Educ. Mktg. Group @EMGonline
A1: recruitment is one of the primary functions universities use Facebook. Keep new possible students interested and engaged #emchat ^TB
Alex Williams @AlexMWilliams_
MT @sbiernacki: I’m glad to be joining Travis (^TB) tonight, who’s chatting via @emgonline. Looking forward to chatting it up. #EMchat
Jay Jacobs, Ed.D. @jotamjota
A1 its a part of the recruitment strategy, not first priority, but helpful in reaching students! http://t.co/2w6fPWhB <- 'gate book #emchat
John Ayers @johnayers
Recruiting - not sure? It is more of "being in the space" than full-on recruitment. #EMchat
Educ. Mktg. Group @EMGonline
A1: do a search on Facebook for "University" "University 2015" or "class of 2016". You will get a lot of responses. #emchat ^TB
Karen Full @KarenAFull
A1. We mainly use as a supplement. Post link on our e-mail blasts, print pieces. #emchat
Jillian Reading @jillianreading
A1: I think we would be better served monitoring main school pages for ?'s pertaining to us rather than all have own pages #emchat
Kristen Rothfeld @KMRothfeld
Q1 As the college builds the social media guidelines, I will be working with our office to start integrating its use. #emchat
Educ. Mktg. Group @EMGonline
@jillianreading Are you using a separate FB page for admissions or a primary university FB page? #emchat ^TB
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